BURC AKYOL, PALM GARDENS

AS A YOUNG DESIGNER, YOU HAVE SO MUCH TO PROVE ALL THE TIME AND YOU WANT TO DO THINGS WITH SUCH HIGH STANDARDS AND AIM FOR THE MOON AND BEYOND BECAUSE YOU LOOK UP TO THOSE BIG BRANDS THAT MADE YOU DREAM WHEN YOU FIRST UNDERSTOOD THAT FASHION WAS YOUR HEARTSTRING.

PUTTING A BIG LOGO UP ON A PICTURE AND BRANDING IT SEEMS LIKE AN ACHIEVEMENT. BUT IT IS ALSO DEHUMANIZING AND MAKES PEOPLE FORGET THAT BEHIND A NAME, A LOGO, THERE IS A HUMANBEING WHO THOUGHT, SPENT HOURS TO MAKE AND GATHERED PEOPLE TO PROPOSE THIS DREAM TO YOU.

I LOVE GATHERING AND I LOVE MAKING, THIS IS WHY I CHOSE TO APPEAR IN THIS VERY IMPORTANT CAMPAIGN OF THE COLLECTION THAT LAUNCHED MY NEW PATH IN THE OFFICIAL PARIS FASHION WEEK CALENDAR AND OUR FIRST ORDERS WITH BEAUTIFUL RETAILER PARTNERS, AS IF TO REMIND YOU THAT I AM ONLY HUMAN AND ONLY DO THIS OUT OF PURE PASSION AND LOVE.

THIS CAMPAIGN IS ALSO A THANK YOU TO ALL WHO HAVE BEEN HERE SINCE THE BEGINNING, SUPPORTING US THROUGH THICK AND THIN. YOU’VE BECOME FAMILY, IT WAS ONLY NATURAL THAT I WOULD WANT TO IMMORTALIZE US, TOGETHER.

YOURS,
BURÇ

BURC AKYOL, PALM GARDENS

PHOTOGRAPHER SARAH WILLMEROTH
ASSISTED BY JULIEN ROBLES
CREATIVE DIRECTION BURC AKYOL
STYLING MANON DEL COLLE
MOVEMENT DIRECTION MOUNIA NASSANGAR
MAKE UP LAUREN BOS
ASSISTED BY FLORIAN BIGNON AND ALEXIS MASSOT
HAIR JOSEPHINE BRIGNON
ASSISTED BY GWEN JONCOUR AND ATSUSHI IYY
CO-PRODUCTION ERROR MANAGEMENT

FEATURING ALEXANDRA, ALEXANDRE, AUGUSTE, BILEL, JODIE, MATHIS, MOUNIA, POPPY, RAPAHELLE AND BURÇ

SPECIAL THANK YOU TO

JODIE RICOBONO, MARIE KERJEAN, QUENTIN BEAUDENON, STUDIO JACQUES, YAGMUR KIRAN, DASHA FELD, PAUL ALEXANDER REISINGER, LEANDER AIGUIER AND JONATHAN CARRETTA